I. 1. Fill in the gaps in the realistic story below  with the words from the list:

Crashing markup plummeted anecdotes lock-up lawsuits forward internal surge withholding fraud disclosure trial targeting venture

The Memory Cure That Never Was

The Company: Neurava Biotech

A promising biotech firm, Neurava, had spent five years developing NVR-701, a revolutionary drug early-stage Alzheimer’s. Backed by aggressive capital, the company was gearing up for a high-profile IPO on the New York Stock Exchange.

Phase 1: Before the IPO – Strategic Silence

Months before the IPO, insiders — including the Chief Scientific Officer and a senior clinical advisor — received trial data suggesting that NVR-701 failed to produce statistically significant results in phase 2B trials.

However:
The company delayed public , framing the data as “inconclusive.”

PR emphasized secondary biomarkers and speculative AI-guided reanalysis.

Meanwhile, insiders quietly sold equity to external VC funds through a pre-IPO secondary share sale — at a 40% , citing "strong pipeline progress."

Translation: They cashed out privately, transferring their risk to optimistic investors before negative news could surface.

Phase 2: During the IPO – Inflated Hope

At the IPO roadshow:
Executives highlighted the Alzheimer's program, quoting only selectively positive patient .

The company’s underwriters (investment banks) helped push a valuation based on future success of NVR-701.

The IPO went live. Shares 35% on day one, fueled by public excitement.

Insiders were technically under , but:

Through “friends and family” allocations and pre-agreed contracts, some insiders structured derivative agreements that locked in profits during the IPO pricing window — without directly selling.

Translation: They monetized their insider knowledge indirectly, while appearing compliant.

Phase 3: After the IPO – Reality Hits

Exactly 87 days after the IPO (3 days before lock-up expiry), Neurava released full data:

NVR-701 had no significant effect compared to placebo.

The stock 65% in two days.

When the lock-up expired:
Founders and key early investors dumped their shares on the open market, further the price.

A whistleblower later revealed that management had seen full negative data before IPO roadshows.

SEC Investigation and Aftermath

The SEC opened an insider trading and disclosure investigation:

Evidence showed intentional of material trial data.

Two executives were charged under Rule 10b-5 for misleading investors.

The company’s CFO resigned; class-action followed.

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Incorrect Answers: 0

2. Prepare a summary of the story above using these questions as a guide:

  1. What was Neurava's flagship product, and what disease was it intended to treat?
  2. What did insiders at Neurava learn about the clinical trials before the IPO, and how did they act on this information?
  3. How did the company present its situation during the IPO roadshow despite knowing the trial results?
  4. What methods did insiders use to benefit financially during the IPO while avoiding direct violations of lock-up rules?
  5. What happened to the stock price after the full trial data was released, and how did investors react?
  6. What kind of investigation was launched by the SEC, and what actions were taken against Neurava’s executives?
  7. How does this case illustrate the risks of asymmetrical information in public offerings?